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"10/10. Probably got 6-7 figures of value out of 30 minutes." - Joey, May 2022
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Are you still relying solely on the search volume of a keyword when determining whether or not to target it? Discover what other factors you should take into account to identify the optimal keywords to target.
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"10/10. Probably got 6-7 figures of value out of 30 minutes." - Joey, May 2022
Get personalized advice from some of the top minds in tech, media and finance. Book your 1-on-1 video consultation today.
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How much revenue is your direct marketing making you? If you don’t know, go check right now, we’ll wait... Okay, is it at least 30%? No? Then you’re leaving money on the table! Your direct to consumer marketing (we’re going to call it email marketing but it’s so much more) should include a solid strategy across three 4 areas: ✨ Audience Segmentation If you’re sending all emails to everyone, you’ll be wasting some great content on people who may have already checked out. Make sure you create an ‘engaged’ segment within your newsletter list and direct your marketing to them. ✨ Email Campaigns Let us preface this with saying that we don’t believe in sending emails for the sake of it, but you should be emailing your customers every week, especially if you’re an eCommerce brand. They don’t all have to be direct sells, in fact, general industry knowledge sharing is a great idea! ✨ Email Flows We love a set-and-forget marketing system! Automated flows make you money while you sleep, so why wouldn’t you go hard with flows? The basics include welcome discounts, abandoned cart reminders and lapsed customer discounts. If you want to go above and beyond, look into VIP discounts, review requests, anniversary discounts and abandoned product viewing reminders. ✨ SMS Marketing Email open rates are around the 40% mark, but SMS open rates are over 80%! It used to be considered an invasive way of marketing, but SMS is becoming way more mainstream. It’s time to give it a red hot go. No idea where to start with email marketing? Get in touch!
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Choosing the right food marketing agency is a critical decision that can significantly impact the success of your business.
Check out the top 6 things you need to consider when choosing the right agency for your food brand.
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Procrastinators are guilt-motivated people because they can’t find the consistent motivation to execute tasks, so instead their work is fueled with anxiety and guilt.
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Breef: the easiest way to find an agency. 💃
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Breef: the easiest way to find an agency. 💃
👉 Plan, scope + budget your next project
👉 Get pitches in < 7 days
👉 Manage contracts + payments (in one place)
Get your project started, free.
